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Media Programs Influencing Travel
to Your Destination
The United Kingdom Travel Market

Radio Times Magazine Radio Times

Radio Times is the BBC’s largest weekly magazine, first published in 1923. It is the print version of BBC travel programming. Radio Times ABC1 audience at 78% is the UK’s largest, highest quality, upmarket readership of any paid-for magazine.

 

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» BBC Overview 
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Magazine Readers Travel to the USA

  • Last year 163,000 Radio Times readers traveled to the USA. This represents 6% of the total
    UK to USA 2006 visits.
  • Radio Times readers are 17% more likely to travel to the USA than the average UK adult.
  • Readers spent $3,542/person on average while on holiday.
  • The vast majority of these holidays were between 7 and 15 days.
  • Beach holidays are the most popular, then city breaks, followed by lakes and mountains.

Source:  TCI Jan06-Dec06

  Radio Times Magazine Print Advertising

Print Overview:  PDF (1.5 Mb)  |  Powerpoint download (10 Mb)

Print ad: You determine the issue(s) you want to participate in. The weekly pullout travel supplements are featured for 7 first weeks of the year. During the remainder of the year, there are brochure panel directories in each issue. Also, contact America Live for display or specific regional co-op ads possible in any issue.   » Download specs

*RADIO TIMES 2008 CHRISTMAS DOUBLE ISSUE PULL-OUT TRAVEL SECTION is the highest response issue of any UK publications! 
» Complete Media Guide
(Christmas issue info. on page 3)

*Participation deadline is October 29, 2008

RADIO TIMES 2009 PULL-OUT TRAVEL SECTIONS (Have longer shelf life)
» Complete Media Guide
(2009 Pull-out info. on page 4)

  Radio Times Online Advertising - www.radiotimes.com

UK PowerPoint
 PDF (768 Kb)
Powerpoint download (1.5 Mb)
2008 U.S. Dollar Rates
» Click here for complete information

UK Media Programs: UK Print and Online  |  Radio Times Sample Pages
Supporting Web Sites: Radio Times Free Brochure Service
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Phone (770) 448-4479  FAX (770) 448-4619   Email

America Live, Inc. provides media programs that influence travel decisions from the United Kingdom, German-speaking Europe and select U.S. markets. We provide custom destination programs through advertising, media relations and promotions emphasizing quality, service, measurability, and accountability. Our experienced multinational and multi-lingual staff will help provide excellent value, developing cost-effective worldwide co-op advertising programs that help boost visitor numbers to U.S. destinations.  Privacy policy